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Wednesday, October 27, 2010

Aids to help sell our top selling home decor product...

Click here to download sample photo pages for a display book to aid your customers in choosing the letters for their print. We are currently creating pages of popular phrases and sample images for words like LOVE, FAMILY, and PEACE to help you sell more efficiently. Thank you to our beautiful designer, Isabelle for all her hard work on these and the other prints and sales aids!

Tuesday, October 19, 2010

Training and Tips Webinar

Topic 1: Getting Ready for the Holiday Rush 
Topic 2: Doubling your sales with Alphabet Photo Art
Have an idea for a session? Email us.
 - - -
Getting Ready for the Holiday Rush 
What is covered?
Display/Cart set-up, Pricing and Tips 
An open Q and A session will begin 30 minutes in to the session. Only 15 call-ins per session. Reservations not required, but please email us if you know you are attending.
Tuesday, October 19 at 09:00 PM EDT.
Dial 630-869-1012
Access Code/Meeting ID: 627-576-059
Wednesday, October 20 at 10:00 AM EDT.
Dial 415-363-0070
Access Code/meeting ID: 167-741-746
 Wednesday, October 20 at 09:00 PM EDT.
Dial 630-869-1012
Access Code: 552-062-282
Doubling your sales with Alphabet Photo Art
What is covered?
Selling tips and ideas for getting the most sales our of our hottest new product. Reservations are not required, but please email us if you know you are attending.
Friday, October 22 at 7:00AM EDT
Dial 805-309-0011
Access Code/Meeting ID: 778-174-698

Wednesday, October 13, 2010

Double Mats - Great profits for you and a bargain for the customer!

Most people realize that custom framing is quite expensive, but most don't know exactly how much. The colored mats that you offer your customers would only be available to them from a custom frame shop. Black and white mats can be found at most hobby stores for about $8 off the shelf, but any colored mat would need to be custom ordered. Colored single mats from the national chain, Hobby Lobby cost between $9.00 - $28.00 each, therefore double mats run $18.00 - $56.00. The mats that you get through our recommended suppliers mostly fall into price group B and would cost your customers $28.00 but could cost even more. Letting your customers know this shows them the real value that they are getting. Also notice that the cheapest glass from Hobby Lobby is $15.00. If you purchase your frames from Apex (Call Dave at 330-819-4268) all their frames are custom made right here in the USA, using green materials. Consider printing out this photo or getting a price quote from a local frame shop to keep at your location.   

Wednesday, September 29, 2010

Thursday, September 16, 2010

Double your exposure, Double your sales - REALLY!


One of our top retailers had the opportunity to get a last minute extra booth very inexpensively for a big craft show. They had the staff and supplies and figured, why not? They hoped they might increase their sales by 50%. To their surprise they truly doubled their sales over the previous year when they had only one booth. 

Have you ever walked a big craft show, saw something interesting, gave it a long look but didn't stop for whatever reason? Say you saw it again. You might just say OK. I have GOT to see what this is. Or have you ever gone to a show and never saw all of it. Extra exposure always helps.

We've also had reported jumps in sales when a second or third employee is added at a mall cart. Each work station with an employee almost doubles or triples the sales during that shift when the traffic is there to support it. 

Our two highest perfoming carts last year had 4 workstations/computers with a minimum of 4 employees during busy shifts.

I'm not asking you to take a big risk and double all your overhead. But, if a prime opportunity presents itself you may be pleasantly surprised at the results. 

Happy Selling!

Wednesday, September 15, 2010

Thursday, September 9, 2010

Go For the Double Play...

Your customers will be attracted by our great line of sports prints, but don't underestimate the power of the supporting line-up. You can virtually double your sales by offering a special price on the purchase of a second print.